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Sol Trickey’s Blog

Why Branding is More Than Just a Logo

Why Branding is More Than Just a Logo

 As mentioned above, as the parent, the brand is also where the financials live. A healthy brand remains laser-focused to assure that every product they create, or service they offer, grows and supports the consumer experience. As goods or services are purchased, a brand continues to promote its logo and invest back in the goods they offer. 

Gen Z’s Impact on Entrepreneurship

Gen Z’s Impact on Entrepreneurship

All signs point to the possibility that Gen Z may be the most entrepreneurial generation in American history. While Millennials were often touted for their eager pursuit of tech start-ups, Gen Zers look to be more bullish on business across the board. A Generation Z...

How to be Productive – Not Just Busy

How to be Productive – Not Just Busy

“Busy as a bee” is one of those phrases that makes us think of a person who is constantly in motion, and dedicated to a greater goal. But the fact is, busy-work isn’t necessarily productive work. It’s not uncommon for people in leadership or management to provide...

Leadership Habits to Avoid

Leadership Habits to Avoid

Every leader has sat down at some point and researched the best skills and habits they should hone. But what about the bad leadership habits? People often forget to learn which habits they should not acquire. Let’s explore some of the most common habits of a bad...

Habits of Employees who Get Promoted

Habits of Employees who Get Promoted

Do you feel like you’re being passed up for a promotion? What do managers look for in an employee when considering them for a promotion? Read on to find out: They are Team Players Everyone loves a team player: coworkers, bosses, and colleagues. That is just one of the...

The One Thing to Know About Closing a Sale

The One Thing to Know About Closing a Sale

Most people are at least dimly aware of Alec Baldwin's "ABC - Always Be Closing" speech from Glengarry Glen Ross. If you don't know the speech, it involves Alec Baldwin trying to motivate a room full of salesmen by telling them that if they aren't being almost...